From classroom to stage, UF students, alum work tirelessly to make music a reality
Publication: The Independent Florida Alligator
Date: October 7, 2022
For students who have chosen to pursue music, late-night gigs followed by early morning classes is part of the daily routine.
Gainesville’s local music scene is filled with UF students and alum who are juggling a full course load, work and aspiring music careers. Aside from balancing different responsibilities, college musicians also grapple with the business aspect of their craft — creating digital advertisements, promoting social media content, finding venues for performances and handling music production. Essentially, they become their own manager, publicist and producer.